TAG Art "brings the fun!"

I hate to admit it, but the stereotype is alive and well.  When it comes to creatives - singers, dancers, visual artists, actors, and the like, many of us just don't speak "business."

It's hard to be an artist.  Even if you've been encouraged, voted "most talented" and had a modicum of success in free lancing, success seems to be elusive and the market is fraught with under-cutters, back-biters, sycophants and selfishness.  

This is not to say it can't be done, but the fleas that come with the dog seem to be armed with machetes.  

I would proudly say that we're enjoying growth and the finger-trap conundrum that seems to be the proof in the pudding is "less business, more fun."

Case in point - face painting is popular in these parts.  We do quite a bit of it, and it seems to be a service tied to either showing off and taking too long or high-productivity and potentially frustrating or sub-standard work.  How do you handle the rock-and-hard place?

Focus on the fun.  

Paraphrasing Maya Angelou, it's how you make them feel.  Even if there's a line, a bit of a wait, a cranky kid here or there, noisy surroundings or what-have-you, if you're doing well, watching your energy, enjoying the work, and putting smiles on faces (along with the makeup) then you win!

The shot-callers just want the guests to be happy.  The guests just want something - anything - and if they were artists, they'd do it themselves.  The families just want to enjoy their time together.  Bottom line?  Fun means everything else is irrelevant.  More fun = more enjoyable experiences for all and more business as a result, not the cart-before-the-horse approach that trips up too many creatives.

How can you apply this perspective to your work?

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